It seems like social media is changing faster than we can keep up with it. New tools come out. People flock to new services. It can be a lot to take on, especially when you’re busy. Let us save you the time by giving you the highlights of what you should expect of social media in 2012.
If you’ve been asked how you charge for a project and aren’t sure how to answer the question, here’s a crash course on the different ways you can bill a client, as well as their benefits.
Not sure where to start on that long list of improvements you’ve got for your business? Here’s a list of 12 things you can work on in the new year to improve operations, increase marketing, and grow your bottom line.
Being a savvy salesperson is a skill we all need, from business owner down to account rep.
And while it’s easier to sell during good economic conditions, this current roller-coaster we’re on makes the job all the more difficult. Here are ten ways you can instantly step up your sales game.
1. Know the Product. In the sales process, customers have questions. It’s your responsibility to have the answers. You should know all your products, inside and out, as well as how to use them. It can be worthwhile to explore how a customer in a particular niche could use your products, as it might spur ideas in a sales presentation that could win you the business.
Your client seems to like the solutions you’ve discussed. The price fits his budget. You’ve even managed a bit of witty repartee. But once you send your proposal his way, all you get is silence. What went wrong?Sometimes, a badly put together proposal keeps you from winning new business. Avoid these mistakes when working with potential clients.
Your work at home (in your closet). You do all the work for your company (even though you refer to yourcompany as “we”). Sometimes you feel like you can’t compete with bigger companies simply because you’re a freelancer or solopreneur.But let me let you in on a little secret: it’s all about image. It doesn’t matter how many people you have (or don’t have) working for you, or how much money you bring in. If you present a professional appearance, there’s no reason someone wouldn’t hire you just because you’re a company of one.
When it comes to determining how much you should charge for a project, you need to take a careful evaluation of several factors:
- Your costs
- Your time
- Level of expertise required
No matter if you’re in business services, construction or event management, you need to price your project so that it’s worth your time, while at the same time falling within your client’s budget.